What it is
A LikesUp campaign is the whole journey from "I want people to know about my business" to "real people saw real content about it" — without agencies, contracts, or a marketing degree. You tell us where your customers are and how much you want to spend. That's genuinely it: pick a location, set a budget, launch. Three clicks. The complicated parts — finding creators, agreeing terms, checking results — happen behind the scenes, so you never have to learn them.
Why it works
Most advertising matches you with creators based on where the creator lives. We think that's backwards. What matters is where their audience lives. A hairdresser in Kraków doesn't need a creator who happens to live in Kraków but whose followers are scattered across the whole country — she needs creators whose viewers actually walk past her salon on their way to work. So that's how we match: by the audience's location, not the creator's address. The result is content seen by people who can genuinely become your customers, made by voices they already trust. A pizzeria owner gets viewers within delivery range. A musician gets listeners who follow the right kind of channels. Nobody pays to be seen by strangers on the other side of the country.
What to expect
Once you launch, creators pick up your campaign and start making content — Stories, posts, videos, whichever formats you chose. As each piece goes live, it appears in your dashboard: you see every single post, who made it, and the views it's earning, updated as they come in. No mystery reports, no vague "estimated reach". Real posts, real numbers, in plain sight, the whole time your campaign runs.
How it works on LikesUp
Here's the part we're proudest of: when you launch a campaign, your budget is frozen, not spent. Think of it as money set aside in a locked box. Creators make their content, our system verifies each piece — that it's live, that it matches your brief, that the views are real — and only then does money leave the box, paid out for verified views only. Whatever isn't used goes straight back to you. You never pay upfront for promises. You pay afterwards, for results we checked.